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Wednesday, March 10, 2010
Yellow Pages Recycling Program
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Tuesday, March 23, 2010

The intensive campaign of “Earth Day” which was launch on April 20, 1970 is intended to allow the entire population in the world feels more comfortable life on earth. In America, the “Earth Decade” movement (known as the 10th Earth Day celebration) was started on 1990 and develop into a new world power that care to the environments in large-scale which can affect the community, entrepreneur, operational activity of an industry and also all of the international community who support new public movement that care to the community, and also as an effort to anticipate the occurrence of air pollution that can reduce the impact of global warming

This movement by Kotler & Amstrong (1994 : 676) called as The new environment and Green Marketing campaign. Green marketing is a form of market dynamics and also a change in consumer behavior orientation that concerned to the environment (green consumer) and encourage marketer to sell its products through responsibility and environmental friendly approach, such as the use of beverage or food packaging materials that can be recycled but still safe for the health of the consumers.

Green Marketing campaign becomes a trend that makes a new movement to the company with commitment to develop marketing environment through environment friendly approach. As a participation in Earth Day celebration on April 22 and also as a part of go green campaign, Infomedia as the Telkom Yellow Pages publisher organized “Yellow Pages Recycling Program”. This program is invited to all of Telkom Yellow Pages customers and users in Jakarta and Surabaya who had been keeping the book to exchange it through PT Infomedia Nusantara office with lottery coupon.

Infomedia offers a lot of prizes such as Honda Tiger Motorcycle, Honda Vario Motorcycle and Gemini BlackBerry with the period of lottery coupon exchange ended on April 30, 2010 and will be drawn on May 2010 in front of witnesses and notary.

 

The exchange of Telkom Yellow Pages with lottery coupon can be execute through Infomedia Jakarta office, such as :

 

  • Head Office : JL. RS. Fatmawati 77 – 81, Jakarta 12150
  • Directory Services Office in Central Jakarta : Multimedia Building 8th Fl, Jl. Kebon Sirih No. 12, Jakarta 10110
  • Directory Services Office in West Jakarta : Multikon Building Mezanine Fl, Jl. Panjang 55, Kebon Jeruk, Jakarta 11530
  • Directory Services Office in North Jakarta : Maspion Plaza Building 7th Fl, Jl. Gunung Sahari Raya 18, Jakarta 14420
  • Directory Services Office in East Jakarta : Is Anwar Building 6th Fl, Jl. Pramuka Raya Kav. 151, Jakarta 13120

 

Or in Telkom Jakarta office, such as :

  • West Jakarta Kandatel Office : Jl. S. Parman Kav 8, West Jakarta
  •  Central Telkom Plaza : Jl Raya Kebon Sirih No.37, Central Jakarta
  • Inskandarsyah Telkom Plaza : Jl Iskandarsyah Blok M, South Jakarta
  • Jatinegara Telkom Plaza : Jl. DI Pandjaitan Kav 42, East Jakarta


Hopefully through this Yellow Pages Recycling Program, Infomedia can be a good environment partner and also give an inspiration in business lifestyle which friendly to the environment.

 

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