After more than 30 years known as the publisher of Telephone Directory of White Pages and Business Information Guidance of Yellow Pages, in year 2004 PT Infomedia Nusantara making a strategic step by changing the corporate identity. This change first time introduced at the Infomedia 20th anniversary on June 20th, 2004.
The color of Infomedia script is blue and with lower case type letter, the first "i" letter enriched with nine dots which is eight with red color and one with blue color.
the Infomedia Logo reflects :
- Avant Garde - Bold Type Letter.
Expressing maturity of experience, and trustworthy (credible & sturdy)
- Blue Color
Giving maturity picture, high-tech, and innovative.
- Lower Case
Showing tighten and friendly impression.
- Visionary Value
The spreading of 9 dots is to sprinkle warm feeling, which contains of vitality to humanity, arrange like a diamond that symbolize perfection in giving services.
- The 9 dots (one blue and eight red)
Symbolizing the created energy because in numeric system 9 is the highest number, where always there a new idea to give total solution to customer & society.
the value of corporate identity as a whole is : "Mature, Credible, Competence, Sturdy, Friendly, Dynamic, High-tech"
The previous logo known as Walking Finger (with black color) placed above the Yellow Pages Book, to be used as prime product logo which is Business Information Guidance of Yellow Pages and the logo of Infomedia Directory Services pillar.